TO D0WNL0AD THE MP3, MP4, AND ALBUM THAT BR0UGHT Y0U T0 THIS PAGE, CL!CK ANY IM@GE BEL0W T0 GENERATE D0WNLOAD LINK Customer relationship management (CRM) is a concept that refers to the strategies used by an organization to improve business relationships with customers. CRM software dates back to the 1980s — these systems gathered and analyzed customer information, just like they do today — and has become a valuable tool for businesses that want to engage with customers, drive sales and improve their marketing efforts. Think of CRM like a digital Rolodex. It keeps peoples’ contact details — names, phone numbers, addresses, etc. — in one place, making it a powerful resource for marketers. But it also streamlines sales activities and optimizes business processes. CRM Explained CRM helps businesses manage customer relationships. These programs gather data from customer touch points — encounters where customers exchange information, such as web forms and surveys — and di...